Website content is one of things that takes the longest between website development and a client. Anyone who has written a term paper or a book knows that it is sometime difficult to convey a message clearly and concise.
Content needs to be organized and structured to bring prospects in and customers to stay. No matter what the project, describing a product or a service becomes an art form. A writer needs to be objective about creating content for a site.
We work with content writers who become part of our project team and we develop a plan to create content for all pages of your website. Below is a great blog post on content services and how it has changed and matured.